Solutions by Industry / Retail & Real Estate
Foot traffic data for retail and real estate
POI visitation and location data for the teams building site selection, trade area, and visitation products across retail and real estate.
What retail and real estate teams build with our data
Site selection
Replace guesswork with real-world foot traffic patterns and behavior
Trade areas
See where your customers actually come from before they visit
Visitation trends
Segment foot traffic by brand, category, or time to plan offers and placement
Retail and real estate FAQ
What is foot traffic data?
Foot traffic data shows how many devices visit a place over time. It is used to compare locations, understand trade areas, and track demand.
Can data be filtered to specific brands?
Yes. POI visitation data can be filtered by brand or category.
How is visitation derived?
Device location events are matched to points of interest to produce visit records with place name, category, and brand.
